New Member Profile – Multi Business Division

Multi-Business Division Joins for Strategic Growth in Stainless Steel Sector

Multi Business Division (MBD) has become the latest member of the Southern Africa Stainless Steel Development Association (Sassda), signalling its commitment to aligning with industry peers and contributing to the development of the local stainless steel sector. Known for its innovative  approach to advanced metal-cutting applications, the company is developing its role in key industries such as metal fabrication and industrial processing.

Speaking on the decision to join Sassda, MBD Strategic Director Christy Robinson said, “Becoming a member of Sassda is a strategic step for us as we look to strengthen our position in the stainless steel industry. We’re eager to collaborate with other members and leverage the association’s network to drive innovation, sustainability, and efficiency across the sector.”

Precision-focused expertise

At the heart of MBD’s business is a focus on delivering advanced solutions for precision cutting, using plasma, oxy-fuel, and fibre laser technologies. The company provides a range of high-quality consumables, such as nozzles and electrodes, alongside fibre laser systems with capacities ranging from 3kW to 80kW. Its comprehensive approach includes installation, training and after-sales support, helping clients optimise their processes and reduce operational costs.

By catering to industries that require high efficiency and accuracy, MBD has built a reputation for reliability and technical excellence. Their solutions are designed to enhance productivity while addressing key operational challenges faced by their clients.

A commitment to sustainability

The company recognises the importance of sustainability within the stainless steel value chain. Their products incorporate recyclable materials such as copper and steel, contributing to more sustainable production practices.

Robinson explains, “We understand that sustainability is increasingly becoming a priority for the industry. We aim to play our part by exploring eco-conscious partnerships and providing energy-efficient solutions that help our clients reduce their environmental impact.”

Tackling industry challenges

The stainless steel industry faces a variety of challenges, including fluctuating raw material costs, the push for greener production methods, and the rapid pace of technological change. To address these issues, MBD is focused on providing cost-effective, high-performance products and supporting customers with technical training and guidance to adopt new technologies. Robinson notes, “We see significant opportunities for companies that can innovate and adapt to these challenges. Through Sassda, we’re looking to stay ahead of the curve by working with industry leaders and gaining insights into emerging trends.”

Collaboration through Sassda

Membership in Sassda also provides MBD with a platform to collaborate with industry peers and stay informed about market developments. The company is keen to engage in partnerships that focus on technological innovation, supply chain efficiency, and sustainable practices.

“Sassda offers a unique opportunity to connect with key players in the stainless steel sector. We’re particularly interested in exploring partnerships that can enhance our offerings and create value for both our business and the industry as a whole,” concludes Robinson.