Sassda's Value Grid : SASSDA

What Value can you get from being a Sassda Member


FEATURE	BENEFITS OF THE OFFERING	VALUE TO OUR MEMBERS	EMOTIONAL DRIVERS
Technical Services	Removing barriers to wider adoption of stainless steel	Information	Satisfaction from Solutions
Technical advisory service	Providing information that Google cannot	Free, independent, reliable, quick advice with reporting service	Confidence in having the right solution
Retired Industry Expert Consultants	Helping connect you to the right people	Quick access to the experts help solve your fabrication problems	Peace of mind that help is at hand
Sassda Accredited Fabricator	Being identified as a reputable stainless steel fabricator	Increased sales	Pride in member's company and confidence to do a great job
Information series	Easily accessible information source on stainless steel	Accessible curated information	Confidence of best information
Website Technical Information	Easily accessible information on all aspects of stainless steel	Accessible curated information	Confidence of best information
Welding brochure	Easily accessible information source on welding stainless steel	Accessible curated information	Confidence of best information
Guide for Architects, Consulting Engineers and Quantity Surveyors	Document to give customers info on care and maintenance	Accessible curated information, can be used as marketing collateral	Confidence of best information
Stainless Steel Maintenance In and Around the Home	Document to give homeowners info on care and maintenance	Avoiding claims from members' customers	Peace of mind that their products are being properly cared for
Monthly Webinars	Learning about key stainless topics	Identify opportunities	Confidence coming from knowledge
Sassda YouTube channel	Video content for efficient dissemination of information	Library of informative videos	Satisfaction from easy access
Education and Training	Removing barriers to wider adoption of stainless steel	Knowledge	Satisfaction and confidence
E-learning introduction course	Online, flexible timing and low cost introduction	Getting all employees in the know	Feel included in our "language"
Shop-floor warehouse course	Educating shop floor employees	Reducing damage to stainless steel	Job satisfaction
Shop-floor fabrication course	Educating shop floor employees	Employees do their jobs better	Job satisfaction
Fundamentals of Stainless Steel	Educating salespeople and engineers	Improved service to members' customers	Confidence coming from knowledge
E-Fundamentals of Stainless Steel	Educating salespeople and engineers with improved time flexibility	Improved service to members' customers	Confidence coming from knowledge
Stainless Steel in the Food and Beverage Industry	Educating sales reps on types, finished and applications	Improved service to members' customers	Confidence coming from knowledge
Fundamentals of Stainless Steel for Distributors	Stainless steel and hygiene & cleanability	Improved service to members' customers	Confidence coming from knowledge
Advanced course	Educating engineers	Employees do their jobs better	Confidence coming from knowledge
Structural applications course	Untapped market for stainless steel	Increased sales by many members	Satisfaction from new business
Middle Management Course	CPUT approved NQF7 course for new entrants to the industry	Creating a stronger management team	Confidence from becoming a better manager
CPD presentation to architectural institutes	Architects learning where/how stainless steel can be used	Increased sales	Satisfaction from growth in business
Presentation to 4th year architectural students	Getting stainless steel top of mind before entering workplace	Architects specify more stainless	Satisfaction from growth in business
Presentation to 4th year engineering students	Getting stainless steel top of mind before entering workplace	Engineers specify more stainless	Satisfaction from growth in business
Presentation to project houses	Engineers learning where/how stainless steel can be used	Engineers specify more stainless	Satisfaction from growth in business
Marketing Your Business and Generating Leads	Growing the demand for stainless steel finished products	Members can sell more	Satisfaction from growth in business
Biennial Awards	Recognition of achievements	Marketing opportunities as a winner	Member's pride of their achievements
Biennial Stainless Steel Conference	Keeping up with the latest in our industry	Make better business decisions	Member's pride in our industry
Sassda website "Find a Supplier" tool	Links customers with members	Generates enquiries for members	Satisfaction from growth in business
Sassda Buyer's Guide	Links customers with members	Generates enquiries for members	Satisfaction from growth in business
Life Cycle Costing promotional activities	Understanding of short-term expediency vs. long-term gain	Helps ensure stainless steel is specified more	Satisfaction from growth in business
Media Releases	Keeping stainless in the news and featuring members' achievements	Creating awareness of members achievements to potential customers	Pride members in their companies
Social Media	Spreading awareness of stainless steel to consumers	Increased sales	Satisfaction from growth in business
Outward bound trade missions with the dti	Generates leads for members	Increased sales	Satisfaction from new business
Trade shows with the dti	Generates leads for members	Increased sales	Satisfaction from new business
Monthly Africa Country Report	Up to date curated information on focus countries	Potential focus markets for increased sales	Satisfaction from new business
Industrial expos	Generates leads for members	Increased sales	Satisfaction from growth in business
Stainless Steel magazine	Vehicle to communicate our industry's story	Improving awareness and understanding	Member's pride in our industry
Roofing	Wider adoption in industrial applications	Increased sales by many members	Satisfaction from growth in business
Municipal water service pipes	Replace conventional materials domestic and municipal	Increased sales by very few members	Satisfaction from growth in business
Beer Kegs	Import replacement	Increased sales by very few members	Satisfaction from growth in business
"Cross and Balls" logo	Product made by Sassda member	Locally made, quality product	Member's pride of their products
"Stainless Steel. It's Simply Brilliant!"	Extolling virtues of stainless steel	Marketing collateral for use by members	Member's pride of stainless steel
Columbus Stainless mill visits	Appreciate complexity of stainless steel	Understanding of ordering constraints	Soothes frustration
STLM Local Economic Development	New entrepreneurs are nurtured	Growing market for stainless steel	Satisfaction from growth in business
Incubators	New entrepreneurs are nurtured	Growing market for stainless steel	Satisfaction from growth in business
Influencing and Networking	Striving to achieve a level playing field in trade	Protecting our industry	Satisfaction from market share
Stainless steel industry statistics	Understanding of the status of our industry	Putting member’s perspectives into context	Sense of belonging (same boat)
Short Track Survey	Understanding of the status of our industry	Putting member’s perspectives into context	Sense of belonging (same boat)
Econometrix data	Understanding the economy	Make better business decisions	Confidence in good decisions
Monthly Sassda GPS	Curated and summarised news	Saves time	Satisfaction from being up to date
Monthly Sassda Finished Product Trade Evolution	Understanding threats from imports	Increase tariffs to protect members	Satisfaction from growth in business
Increasing import tariffs	Make local manufacturing more competitive	Increased sales	Satisfaction from growth in business
Lobbying the dti for PPAP input, jobs, business sustainability etc.	Ensuring stainless steel voice in policy	Policy is aligned to members' needs	Satisfaction from government on our side
SAISI DDC Meeting	Protecting the downstream industry	Stainless steel voice for lobbying	Satisfactions from growth in business
SABS Committees	Ensuring that stainless steel is included in all relevant standards	Increased specification of stainless steel	Satisfaction from industry inclusion in standards
Stolen material notification	Notifying all recyclers of stolen material	Recover material and combat crime	Satisfaction of catching the crooks
Alliances with associations/institutes	Voice becomes louder than a whisper	Depends on association/institute	Member's are not all on their own
Sectors and clusters	Getting similar members together to share	Networking	Sense of belonging (same boat)
Member Engagement	Ensuring that Sassda is a members driven association	Sassda adds value to our businesses	Sense of belonging to something great
Sassda email communications	Staying informed with all that's stainless	Identifying potential Sassda offerings	Feeling included in the Sassda family
Sassda visits to members	Face-to-face meetings to swop information	Identifying potential Sassda offerings	Feeling included in the Sassda family
Ad hoc Member Events	Regional meetings, technical evenings, socials, etc.	Networking and learning opportunities	Feeling included in the Sassda family
Sports days	Networking with members and customers	Entertaining customers	Enjoyment of a great time

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Sassda’s Value Grid

What Value can you get from being a Sassda Member

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